Logo Refinement & Apparel Design
SY Path
Logo refinement and long-sleeve t-shirt design for the SY Path ocean passage from New Zealand to Alaska via Hawaii, 2026.
Case Snapshot
Project details
Description
SY Path is a sailing yacht whose visual identity was originally created by Lokki Studio. Ahead of the 2026 Pacific passage – New Zealand to Alaska via Hawaii – the crew needed a refined version of the yacht logo and a purpose-built t-shirt design to mark the voyage.
We updated the existing logo for improved legibility and reproduction across apparel, then developed the long-sleeve t-shirt as a complete composition: route, geography, and the character of the passage built into a single unified graphic.
The design was prepared as a print-ready file adapted to garment printing requirements, with the route New Zealand – Hawaii – Alaska as the visual spine of the piece.
Results
A refined logo and a finished garment design that captures the scale and character of the Pacific passage – ready for print and built to last as a keepsake of the voyage.
Gallery
Selected visuals
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